Digital Media Manager

Job Description

Who Are We? 
Shred Labs is the market leader in advanced mobile gym training. We are laser-focused on building the best digital training experiences on the planet, while making the gym more interactive, social and fun. We’re obsessed with results, efficiency, and growth.

We are looking for the right person who really wants to dig in and make a difference in our company. Our Digital Media Manager will play a pivotal role in the implementation and execution of our paid growth & acquisition engine. You will work closely with the founders to chart growth strategies for our core mobile products.

If you’re that rare breed who can be equal parts strategic (able to ideate big, targeted, well-thought-out campaign ideas) and analytical (with the data-crunching chops to tell us how they performed and why), we want to hear from you. We are seeking a highly motivated individual with an impressive track record of successfully driving user acquisition for a mobile app or comparable consumer tech product at scale to join our small but immensely talented and energetic team.

Are You The Person? 
Do you have that entrepreneurial spirit, spending every dollar like it’s your own, and continuously iterating and tinkering with your strategies for better results? Are you hyper analytical, and a growth mastermind that can easily shift gears from negotiating with a publisher to running & optimizing killer paid CPI campaigns on Facebook/Instagram with look-a-like or event-driven audiences?

If your head is nodding, we have a Digital Media Manager position that might be up your alley.

What We’d Like to See in Your Background 

  • 5+ years professional experience leading the strategy, creation and optimization of highly effective performance marketing/acquisition campaigns

  • Deep experience managing paid social, search, and display ad campaigns across Google AdWords, Facebook, Twitter, YouTube, Instagram, Snap (and similar networks)

  • Expert with common marketing KPIs, metrics, and growth experiments 

  • Experience – and desire – to do both strategic marketing and daily execution and optimization

  • Obsessed with learning better ways to acquire massive volume of targeted users at a low cost

  • Ability to work in a fast-paced entrepreneurial environment

How You’ll Spend Your Days

  • Develop overall performance marketing strategy and plan to extend our already successful presence on paid social, search, etc.

  • Launch, analyze and optimize campaigns across multiple online channels (social, search, display, and email) to drive both short-term and long-term results 

  • Design tests, measure impact and learn through a results-driven mindset 

  • Own all budgeting, forecasting and reporting for key performance marketing initiatives 

  • Research and recommend new KPIs, tools and processes for further scaling our efforts

What You’ll Get 

  • Work with an extraordinary team of smart, creative, fun & highly motivated people 

  • Competitive salary, profit sharing and benefits 

  • Opportunity to take on new responsibilities over time as part of a rapidly growing team

If you’re liking what you’re hearing and you think you got the kinda chops we’re looking for, send your resume to support@shred.app.

Details

Skills

Performance Marketing Management, Product Marketing, Social Media Marketing, Digital Marketing, Paid Search Advertising, Growth Hacking